Great Calling


The Foundry partnered with Great Britain and Northern Ireland to help readers see a different side of the United Kingdom.

Five articles housed in a custom Travel + Leisure tentpole married a variety of the client's pillars—like technology, fashion, and music—with Dotdash Meredith brands including Food & Wine, PEOPLE, InStyle, and Entertainment Weekly. Leveraging unique talent, the content team was able to create genuinely engaging narratives that showcased the British spirit.