Say Oui

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Oui looked to introduce women to “The French Way” of experiencing food, fashion, and lifestyle and encourage women to take time to indulge in simple pleasures inspired by the French.

With a focus on content strategy, the “Say Oui” program utilized experiential events, custom digital articles, high impact units, custom videos, and editorial sponsorship to introduce women to “The French Way” of experiencing food, fashion and lifestyle.

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